Naked Man Festival

Hadaka Matsuri 裸祭り

During the coldest month of the year, men wearing only fundoshi (traditional Japanese loincloths) fight to obtain one of two lucky sticks thrown by the temple priests. The men who catch the sticks will have an entire year of good fortune and also receive a cash reward from the festival's sponsors. All the lights in the temple are temporarily blacked out and other "less-lucky" sticks are also thrown down into the crowd of participants to create even more confusion. Spectators too jostle for viewing spots, but you can choose to pay to watch from the temporary spectator grandstand. The festival originated in the 16th century when people would request special talismans thrown out by priests. As word spread that the talismans were bringing those who possessed them good luck, more and more people came to get them, fights broke out and the talismans were damaged. Later this all evolved into a midnight festival with only male participants dressed in loincloths. Today, the festival continues to evolve, with the midnight highlight of the festival has been moved forward 2 hours to finish at 10PM.

Hours: 3rd Sat in February
Price: Price depends on seating proximity
Website: city.okayama.jp (opens in a new tab)

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Listing from Wikivoyage: Okayama, CC BY-SA 4.0.

Updated 28 Sept 2026. Something wrong? Tell us.

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